Welcome to my online home.

Together with the great people at Skiplist, we are transforming the world through Thoughtful Software™. I also write and host a podcast.

Simple over complex is what I believe and how I approach technology, innovation, building a business and pretty much everything else.

My most popular article is centered around… keeping things simple. I also have a series on Sales Principles to share from my experiences on growth.

If you feel like we should chat, get in touch.


Fahad Shoukat